Mehta Legend

A Mumbai-based real estate player looked to push the sales of their luxurious residential project in Kalwa, Thane. The challenge was to persuade the locals to move into a more spacious, comfortable place. We crafted a teaser campaign for curiosity and gave a peek into the high life that was to be revealed. Our positioning, ‘Landmark of Legends’, echoed the aspirations of the locals, making the project a superhit.

• Advertising •